Consumer Product Marketing Manager at PayScale, Inc.
Online Media | Greater Seattle Area, US
Content strategist, marketing manager, storyteller.
I strategize and execute content to engage users, attract media attention, and encourage brand growth. I find the stories in data sets that convert readers into users and customers and oversee the team of writers, designers and developers that bring them to life. I work with customers, fans, laypeople, developers, data scientists and press to make complex data fascinating and easy to understand.
Specialties: Web content, Content strategy, Branding, User experience, Online marketing, Interactive copy, Transactional copy, Social media, Mobile web content, Email marketing, Editorial calendaring, Blogging, Editing, Partner business development, Content inventory, Web analytics, Concepting, SEO, SEM, PR/Press & corporate relations, Writing, Publishing, Online Publishing, Wireframing, Project Management, Teambuilding